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Revisiting Uppsala through the Lenses of New Ventures: A Longitudinal Study of Norwegian Firms
Gripsrud G., Hunneman A., Solberg C.A.
Examining Causal Relationships among International Experience, Perceived Environmental Uncertainty, Market Entry Mode, and International Performance
Xu H., Taute H.A., Dishman P., Guo J.
A Taxonomy of Export-Pricing Strategies and Their Performance in International Markets
Hofer K.M., Niehoff L.M., Wuehrer G.A.
Enhancing Organizational Performance of International SMEs through Inter-Firm Marketing Collaborations
Tajeddini K., Elg U., Ghauri P.N.
Impact of Acculturation, Consumer Affinity, and Inverse COO Effect on a Supplier Country’s Image from Exporting Professional Services to a Host Country: A Conceptual Framework
Toffoli R., Librowicz M., Hajjem A., Telahigue I.
International Marketing in Multinational Company Subsidiaries in Emerging Markets: A Multidimensional Approach
Pires D.A., Rocha T.V., Borini F.M., Rossetto D.E.
Internationalisation Strategies and Industry Structure
Solberg C.A., Durrieu F.
Luxury Brands in Emerging Markets: A Case Study on China
Cui A.P., Wajda T.A., Walsh M.F.
Does the Value of Global Brands Apply to Both Foreign and Domestic-Based Global Brands?
Westjohn S.A., Magnusson P., Zhou J.X.
The Market Orientation of Domestic and International New Ventures
Madsen T.K., Sørensen H.E., Torres-Ortega R.
The Effects of Dynamic Capabilities on Value-Based Pricing and Export Performance
Hofer K.M., Niehoff L.M., Wuehrer G.A.
A Framework for Understanding Firms’ Foreign Exit Behavior
Tan Q., Sousa C.M.
